| 000 -LEADER |
|---|
| fixed length control field |
00860nam a2200277 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20221124114728.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
190826s2000 ec ||||| |||| 00| 0 spa d |
| 020 ## - ISBN |
|---|
| International Standard Book Number |
9584101048 |
| 040 ## - FUENTE DE CATALOGACIÓN |
|---|
| Original cataloging agency |
EC-UDET |
| Transcribing agency |
EC-UDET-CDMTB |
| Description conventions |
rda |
| 041 ## - CÓDIGO DE LENGUAJE |
|---|
| Language code of text/sound track or separate title |
spa |
| 082 ## - CLASIFICACION DECIMAL DEWEY / CUTTER |
|---|
| Classification number |
658.83 / J354 |
| 084 ## - CLASIFICACIÓN BIBLIOTECA UDET |
|---|
| Classification number |
L81 |
| 100 1# - ENTRADA PRINCIPAL- NOMBRE PERSONAL |
|---|
| 9 (RLIN) |
303 |
| Apellidos, Nombres |
Jany Castro, José Nicolás |
| 260 ## - DATOS DE LA PUBLICACIÓN |
|---|
| Ciudad |
Bogotá: |
| Editorial |
McGraw Hill Interamericana, |
| Año |
2000 |
| 245 ## - TITULO DEL RECURSO |
|---|
| Título |
Investigación integral de mercados: |
| Subtítulo |
un enfoque para el siglo XXI / |
| Mención de responsabilidad |
José Nicolás Jany Castro ; revisión técnica : Roberto Rosero Hinestroza |
| 300 ## - DATOS DE LA DESCRIPCIÓN FÍSICA |
|---|
| Pags |
413 p.; |
| Dimensions |
24 cm |
| 336 ## - CONTENT TYPE |
|---|
| Content type term |
texto |
| 338 ## - CARRIER TYPE |
|---|
| Carrier type term |
volúmen |
| 500 ## - NOTA GENERAL |
|---|
| Nota General |
No se dispone del CD. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| 9 (RLIN) |
27 |
| Topical term or geographic name entry element |
Marketing |
| General subdivision |
Administración |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Análisis de mercados |
| 9 (RLIN) |
304 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Libros |
